What’s in the secret sauce of the Big Mac?

This new video by McDonald’s Canada is continuing with their “transparency” strategy, revealing to us that their faux food is just like something we’d make at home.

Looks real wholesome, doesn’t it?

Take a closer look.

BIG MAC BUN: Wheat Flour, Water, Yeast, Sugar, Vegetable Oil (Canola), Sesame Seed, Iodised Salt, Gluten, Soy Flour, Preservative (282), Emulsifiers (471, 472e, 481), Malt Flour, Mineral Salt (170), Antioxidant (300, 304, 307, 330), Enzyme (1100) Vitamin (Thiamin, Folate). BEEF PATTIES: Beef LETTUCE: Iceberg Lettuce BIG MAC SAUCE: Soybean Oil (Antioxidant (330)), Water, Relish [ Pickles, High Fructose Corn Syrup, Sugar, Distilled Vinegar, Preservative (202), Thickener (415), Natural Flavourings], Mustard [Water, Distilled Vinegar, Mustard Seed, Salt, Sugar, Colours (150d, 100), Spice], Salted Egg Yolks, Distilled Vinegar, Onion, Thickeners (1442, 415, 405), Spices, Sugar, Salt, Hydrolyzed Protein (Corn Gluten, Soy, Wheat Gluten), Preservative (211), Colours (160c, 150d, 100), Emulsifier (433), Garlic, Antioxidant (385). CHEESE: Cheese (Milk, Salt, Starter Cultures, Enzyme (rennet)), Water, Milk Solids, Butter, Emulsifier (331), Salt, Acidity Regulators (260, 330, 339), Colours (160b, 160c), Soy Lecithin, Preservative (200). PICKLES: Cucumber, Water, Vinegar, Salt, Preservatives (202, 211), Flavour ONION: Water, Dehydrated White Onion.

But I’ll finish this post soon. I need to pop down to the shops and buy some preservatives, high fructose corn syrup, colours and a large jar of gullible… I’ve run out!

Don’t swallow corporate marketing; read the label.

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